Confessions of an Advertising Man
Nonfiction | Book | Adult | Published in 2004
208
Book • Nonfiction
1960s
2004
Adult
18+ years
Confessions of an Advertising Man by David Ogilvy provides insights into advertising through Ogilvy's experiences. The book discusses creative strategies, client relations, and management advice. Ogilvy shares principles for creating effective advertisements and building successful campaigns, emphasizing research, honesty, and the importance of a strong brand image.
Informative
Inspirational
Humorous
Challenging
6,659 ratings
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Mixed feelings
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David Ogilvy's Confessions of an Advertising Man is praised for its timeless insights into the advertising industry and Ogilvy's engaging writing style. Readers appreciate the blend of practical advice and industry anecdotes. However, some find its examples dated and less applicable to the digital age. Overall, it remains a seminal work for advertising professionals.
A reader interested in Confessions of an Advertising Man by David Ogilvy likely enjoys insightful industry secrets and storytelling from a marketing legend. Similar works include Ogilvy on Advertising by Ogilvy and Made to Stick by Heath & Heath, appealing to those curious about advertising and effective communication strategies.
6,659 ratings
Loved it
Mixed feelings
Not a fan
208
Book • Nonfiction
1960s
2004
Adult
18+ years
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